Startup Story

THE TRUTH ABOUT ENTREPRENEURSHIP – Stories Only Now Being Told

Chapter 1: Introduction

Purpose is what gives life a meaning.

Charles Henry Parkhurst

Startup Story
6 Steps to SMART ENTREPRENEURSHIP
Like all the young people I have known and spoken with, we long for a fulfilling, successful life. That might mean the traditional standard of ‘1 wife, 2 children, a 3-story house, and 4 wheels.’ It might also mean a brilliant career extending beyond a stable job or employment for someone else, toward succeed through something of your own, something you passionately nurture and want to share with the whole world.

In short, they want to start their own company and become wealthy and successful through it. In other words, people want to START A SUCCESSFUL BUSINESS.

No dream is bad, and nobody taxes you for your dreams.

Yet young people often suffer from “NATO – No Action Talk Only.”

We do a lot of starting businesses in our dreams, in our words, and over idle café conversations.

Only a few, around 10%, ‘Walk the Talk’—matching words with real action. I have met several such people at YUP!'s Training and Coaching courses.

Within that meager 10%, only around 10% (by a straightforward estimate) prepare thoroughly and seriously before acting. As a result, more and more fall away, until SUCCESSFUL STARTUP stories are merely faint points of light in Vietnam's business sky.

‘Markets are temporary. An effective business lasts forever.’

– Fred Wilson (the well-known entrepreneur who founded Union Square Venture) –

Indeed, in business, “uniqueness” sometimes no longer matters so much. People talk about business models and effectiveness. The same is true of entrepreneurship.
6 Steps to SMART ENTREPRENEURSHIP
The market will not stand still and wait for you to make a decision. But if a startup's entire decision-making system responds to the market's “beeps,” you will forever be chasing its dizzying changes.

The advice is: “Do not keep reshaping your plow to suit everyone else's opinion”

The advice is to “do business by identifying needs based on trends, rather than isolated needs”

“A long road reveals a good horse” —as our ancestors taught, success comes to true excellence and perseverance. Fred Wilson also affirms in the quotation above, the horses, or in other words, businesses that operate effectively and honestly, based on Real Capabilities instead of appearances, status or short-lived, self-serving relationships.

How many times have you heard about a very ‘attractive’ business opportunity? What did your thinking tell you at that moment?

Did it cry out, ‘I know Mrs. Tám at the end of the alley needs this, and Uncle Ba mentioned last time that he needed this service too… So if I start, I already have two customers… Great! Let's do it!’

If so, listen to Trần Hoàng, currently HOPE’s CEO and a student of YUP’s X-Startup course

“I began sharing and teaching quite a long time ago. At first, a few junior colleagues were willing to pay to learn from my experience; that was a market very close to me. But I knew a business could not depend on that. I needed a plan, a strategy for tapping the market.”

And Finally, the Great Person’s Quotation Above Contains a Wonderful Word: ‘Forever.’Business is a long journey, not something achieved overnight. In upcoming articles, I will share real startup stories so you recognize that, if you are unwilling to invest in yourself, cannot accept a life of scarcity and frugal spending, eating and sleeping at your company and working at least 12 hours a day for a minimum of 3 years, then it is best not to start a business.

This article is my introduction to the series “THE TRUTH ABOUT ENTREPRENEURSHIP – Stories Only Now Being Told” drew ideas from various internet sources, my colleagues’ and my own experiences, and the value I received from YUP! Institute, where I work.

From Dylan @ YUP! Institute with love
6 Steps to SMART ENTREPRENEURSHIP

Chương trình liên quan tại YUP Education: X-Startup – khóa học khởi nghiệp «Khởi Chánh Nghiệp» · The Journey – lộ trình phát triển doanh nhân